Well, we don't actually have reliable platform numbers at this point. It's data we used to collect and is now just reflected in number of
downloads of each platform. This is less of an issue since we support both platforms already.
In terms of
download numbers, there is an interesting difference between free version vs. paid version users. For registered (paying) users, Mac is about 35%, with Windows being the rest, 65%. That's actually a pretty good ratio considering the Windows platform dominance (which is more like 90% vs. Mac 8-10%). But the traditional artist/creative leaning of the Mac platform may play into that. For free version downloads, Mac is more like 10%, which actually reflects the general OS distribution much more closely. So that's quite interesting indeed.
Now download numbers don't necessarily correspond to actual numbers of users on each platform, but they're a reasonable estimate. I'm generalizing again here but what we might be seeing is the willingness of users of each platform to buy software coming into play in these ratios. Mac users have, I believe, been historically more willing to pay for software, and this is true as well of iPhone vs. Android (and presumably vs. Windows phone, though I'm not sure). Then again it could just be that Mac users download their software 3x more frequently than Windows users.
- Oshyan
